(2011) Homestuck as a general phenomenon was very active and developed at a swift pace from the time it was published (2009) onwards, especially in 2012-2013, including and past the first years of the Homestuck Kickstarter Project, a.k.a Hiveswap.
Between 2009 and 2012, Homestuck as a webcomic was infamous for updating daily, constantly, multiple times a day, at all hours, for years. There was a calculated average that Homestuck updated 5.5 pages per day, dropping entire bundles of updates of character interaction and plot reveals frame by frame, posted as fast as Hussie could write it. Though it wasn’t immediately obvious, this pace was sleeplessly breakneck, Hussie allegedly didn’t do anything but live, breathe and dream Homestuck for at least four years straight. I’m serious when I say updates came at all hours. I would wake up 2am on a week night and idly check MSPA to see if there was a new update, sort of like a trained parrot. Then in five minutes I’d tab back over to the Homestuck tab and refresh, just in case.
This lead to an phenomenon appropriately dubbed “upd8 culture,” which became the basis of the sheer evangelical furor people still associate with the Homestuck fandom. Quick history: MSPA fans originated and migrated over from the Penny Arcade forums, Reddit, and 4chan to nestle permanently within the bowels of 2011 – 2013 tumblr, and were best described from a distance as ‘zealous.’ Even remembering it now almost feels like recalling a distant riot. If you didn’t cosplay, write up a detailed theory post, or scribble up a crazy level of appropriately detailed fanart within 10 or so minutes any given upd8, you were buried under the force of post overload and were officially late to the party. After years of this, fans had some idea of just how dedicated it came off as, which was used to further spur on fandom and made Homestuck into the most meme filled in-joke community you could possibly imagine.
What’s frustrating about describing Homestuck and Homestuck fandom is they both heavily affected each other and were both unique experiences within themselves, which makes actually trying to get across the atmosphere and of the early 2010s a wordy process. Homestuck heyday updates regularly crashed tumblr servers, which became an actual fake rss way of seeing how much the plot progressed that day, which is unusual even if the tumblr servers 2011-2013 were not very robustly programmed. The bigger the update, the faster the crash. I could tell you Homestuck dominated tumblr to the point it had a virulent hatedom of people who had never even read it and constantly saw it and never understood what was happening in it, and fans couldn’t stop themselves from chattering about it all the time. One thing that has to be noted is all this continual bickering and movement and development and competitive content production was honestly fun as hell.
Besides constant updates and a continual stream of new content, the story was completely unpredictable. Game-changing plot twists continued to happen up until the very ending, and while this made Homestuck’s plot happily convoluted, for fans this meant one thing they never lacked for was barely solvable mystery. Even the (fan)artists and (fan)musicians hired to work on Homestuck had to guess what would happen next even if they were part of animating the next update. Under similar principles of an ARG, story presentation was created with the vague expectation fans would work together to explain to each other what just happened.
What this meant in conjunction with Hussie’s oddly accurate tabs on fandom theory was that when an update dropped you had to release whatever you were doing fast, or you would be outdated, wrong, inaccurate, or irrelevant at some undisclosed unspecific time, very soon. Canon and fanon directly pulled from each other, especially in the small character details. The very fact the comic spun on such accurate knowledge of fandom that was purposefully fostered between fandom and canon means that even now reading Homestuck while updating is considered an experience different from an archival read, even though Homestuck was always a self-contained story.
Upd8 culture followed like this: Popular fan theories had multiple fanfictions written on them just to better explain what could happen next, and fan projects from voice acting to art to music to fiction were constantly being corrected, updated, and replaced by a deluge of new information and characters to pore over every single detail with a fandom magnifying glass. An endless amount of hyper ambitious fandom projects, games, animations, multi media fanstories made in rotating teams were abandoned for new starts JUST because the information they were working off became too outdated by the newest few weeks of updates. You threw everything out as fast as you could so someone else could build off of it. It did give a strong impression of collaboration and possibility. As the fandom grew bigger and younger Hussie seemed to shade more politic in his fandom communication, but it managed to maintain an “open channel” like feeling between fandom and comic for a long time.
Innovative form encouraged innovative output. The point was to create. Another aspect feeding upd8 culture was in the way Homestuck was told. Not only were Homestuck’s detailed plot points hard to predict, but so was what would happen to the site in a meta way. A page could range from a scribble to a 3 hr fully programmed rpg or 18 minute asset heavy style swapping animation, or most commonly, sprite art followed by several hundred words of dialogue and character interaction. Pages came by different artists, different styles, different mediums, different paces and focuses, but with a breadth-spanning understanding of memes and the internet. Factors of style, innovation and novelty affected the diversity of fan output. Part of my extreme willingness to take part in Homestuck fandom was that Homestuck was so crammed to the brim with open ended creative potential, just the cool ideas and plot mechanics and vivid characters and weirdly novel framing that had really good ideas and existed literally nowhere else, and I say that as a huge sci-fi fan. Time travel in Homestuck was excellent. It was an ambitious story and I really do think it pulled it off. Homestuck was once described as the fossilized excrement of someone’s personal creative experiments, and I think that’s a good way of putting it. Enthusiasm and confusing daring teemed off the page, and translated into a wide variety of fanfiction and art, in style, content, theme, and pov.
Lastly, Hussie had a tendency to canonize fan content and hire fanartists and fananimators if their output was solid enough with a gentle horse kiss of approval and a naturally internet-transparent hiring process, like a forum. This was a purposely fostered atmosphere in the spirit of experimental adventure, and was just fucking nuts. Fans never wrote the story, but they did heavily influence aspects of how it was told and where it went (by design, fans were pretty much involved in making the comic) and even get to actually flesh out the details, like the main character’s names, memes, romances, character, and scope. Everything from canon sprite art to Caliborn’s character to Calliope’s art skill to music and trickster arcs were all originally based on years of fan jokes and fanon. Homestuck was definitely Hussie’s sole property and precious baby, but he built it as interactive-ish and creatively as he could. It added an extra layer of galvanizing egging on to fandom purpose. I don’t know how else to explain everything that came of it. Fandom was like a roiling morass of bullshit activity, like a breaking news bullpen 24/7, there was so much energy sparking off of all facets of fandom because it was just so fun. Fan output was borderline insane in 2010-2013.
Hussie said fandom grew exponentially at the introduction of the Trolls in Act 5 in mid 2010, but I can honestly say I think fandom really started treating Homestuck like a hidden gem worth prosetelyzing right after the events of [S] Cascade at the end of 2011. Before then, Homestuck was tenuously good, and had a rep on tumblr for having weirdly ubiquitous fans and over- detailed fancontent, but [S] Cascade was the moment every single gamble asked of the reader in the story actually paid off. In fact, Homestuck’s plot was generally constructed to climax at [S] Cascade, as was apparent from the big explosion of fan reaction after the fact. At this point, you would be hard pressed to find a fan that wouldn’t say, “Homestuck is good.”
THE KICKSTARTER (2012)
Summary of Homestuck fandom after [S] Cascade.
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